Sales and Marketing Shift
Why childcare centers be concerned with sales and marketing?
- We must always market our centers so we never have empty enrollment spots.
- We want to always be recruiting for new teachers – sales and marketing helps with that too.
- Every staff member is responsible for sales and marketing but they just have to be clear on how and be held accountable to the expectations set.
Dive Deeper into the topic
Start an "I AM" Campaign
Steps to shift your culture and provide clear expectations for all positions to sell and market your center
Monitor where your leads come from and provide measurement to support metrics and goals.
Tools for your team
Review the many tools to build a culture of sales and marketing within your child care center.