leading in uncertain times in child care image



We are all living through a time of uncertainty. A public health crisis is sweeping the world. Some centers are mandated to close. Others have been deemed essential to the city and asked to stay open. No matter which side you are on, we know the next few weeks and months will be hard, but we will get through this. The current state we are all in is one none of us have been through before, and one we will remember for a long time. As hard as it is to think about, this will not be the only time your child care center will face uncertainty. We can use this time as a way to plan for the future.

Are you prepared for a fire or other natural disaster? What happens when the next recession hits? Do you have a plan in place if you are forced to close or are hit with a drastic drop in enrollment because of something out of your control? 

We encourage you to use this time to take some mental notes. Keep a running list of questions. Be innovative in how you can serve your families, staff and the community in this time..that just might change the way you do business in the child care industry once we get through it. 

No one has all the answers, and we are all navigating this together. We are here for you if you need us! Let us know how we can help - Send us an email




Caroline Jens, Owner, Child Care Biz Help is an innovative leader in the child care industry. Her background of finance paired with being an Executive Director of a multi-location center gives her a unique ability to see all aspects of child care centers.

Justina Paterson, Chief Marketing Officer, Child Care Biz Help is an asset to the industry on many levels. Her background in design and marketing, paired with her time spent in a classroom and in leadership gives her a unique viewpoint when it comes to the industry.

Recent Episodes:

bloopers season 1

Bloopers – Season 1

LISTEN WATCH Season 1 of Daycare Overhaul is in the books! We had such an amazing first season talking about…

child care branding podcast image

Branding Your Child Care Center – Episode 12

LISTEN WATCH What comes to mind when you think of the word ‘brand?’  Most people might think…logo, right? Well, we…

saying no in childcare image

Saying No In Child Care – Episode 11

LISTEN WATCH Have you ever felt like you were being held hostage by your teachers or parents and you just…

Beyond The Paycheck in Childcare image

Beyond the Paycheck in Childcare – Episode 10

LISTEN WATCH NOTE – We recorded this podcast while attending the Shift Conference in Miami. Because we recorded on location,…

childcare marketing basics podcast image

Back to Child Care Marketing Basics – Episode 9

LISTEN WATCH You should never stop marketing. It really is that simple. Whether you are full with 500 children on…

childcare experts perspectives

Childcare Experts Share Four Unique Perspectives – Episode 8

LISTEN WATCH We all know, every person experiences life differently. Their perspectives are unique to the experiences they have. Those…


Leave a Comment